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B R E Z – BFI Southbank
BFI Southbank
BFI Southbank

Brez worked with London based design studio Spy on their post-pandemic campaign for the BFI Southbank.


‘A different take on cinema’ set out to remind people what makes the BFI Southbank a uniquely distinct and more immersive cinematic experience than your local multiplex.


A series of 6x posters were designed and animated for display across a variety of physical locations in London and across social media.


An iconic and suitably filmic typeface ‘Jean-Luc’, designed by Carvalho Bernau, was chosen and paired with a classic animation style in homage to the title sequence lettering used in Godard’s New Wave films.


Client – BFI Southbank
Studio – Spy
Copywriter – Jim K Davies
Motion – Brez